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商品編號： 9-383-019 出版日期： 1982/08/23 作者姓名： Porter, Michael E.;Taubenslag, Nancy 商品類別： Other 商品規格： 18p 再版日期： 1991/09/15 地域： United States 產業： Utilities sector 個案年度： 1981 - 1981
商品敘述：
Describes the competitive situation facing Rockwell International, the market leader in the U.S. water meter industry. The industry is undergoing structural change, and competitor activity is intensifying. Rockwell must decide what, if any, actions are necessary to change its competitive posture. Whether or not to put a plastic case meter on the market is a particularly visible decision issue. Designed for use in the early part of Industry and Competitive Analysis, to facilitate the understanding of industry structural analysis and the concept of generic strategies.
涵蓋領域：
Industry analysis;Profitability;Decision making and problem solving;Competitive strategy;Competitive forces
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